For those who track my blog fairly regularly, you may recall that I posted an article late last month called Broadcast Networking E-Mail: Great Example where I outlined the virtues of communicating with your entire network via e-mail, early on, about your job availability.
That article generated a lot of positive responses (both as comments under the posting as well as to me, directly) and appears to have motivated at least a half-dozen people to follow the technique described and e-mail everybody they know in a single shot, versus trying to get the word out to verybody in their network in slower, one-on-one fashion.
Just yesterday, in fact, I received another strong testimonial about the power of this approach. Here’s the latest “success story” that was sent in with regard to the broadcast e-mail method. It comes from a highly experienced recruiting and HR professional, no less!
“Matt: As an experienced recruiting professional, I’d have to totally agree with your two recent blogs that suggest the ‘hiring system’ is out-of-whack today and that people need to stop blindly following the old rules, when the rule book doesn’t apply anymore, and start rethinking their approach. For example, in my case (I’m currently in transition) the one constant I’ve always had is an amazing network of supporters who would help me if they knew how to help and when to help. So, I elected to be brutally honest and sent out an SOS email to everybody with a strong ‘call to action’ and a description of the action they need to take to open doors to help me land.
The response has astounded me in its immediacy and results. I have an interview now lined up with a company executive next Wednesday morning because of an amazing email one former colleague from my days in public accounting (he’s CFO of a large private company) wrote to his professional contacts and colleagues. Additionally, a former XYZ Company employee walked my resume to the SVP at her company for a position in his group. I have also received several ‘let’s have coffee’ emails from recruiting buddies.
There are so many amazing people not working who feel beaten-up by interview rejection, or by no follow-up at all after interviews, and who are fearful for their future. When I land, I vow I will to do whatever I can to directly or indirectly get the ones I know back into the job market (if we don’t take care of each other – who does?)
Again, thanks so very much for your thoughts, generosity, and your thought-provoking blogs.”
I thought many of you out there would be encouraged to hear yet another individual promote the virtues of the “broadcast” technique, since it does reflect a degree of new thinking about how one needs to promote themselves in today’s competitive, highly commoditized marketplace. In the old days (ha ha) of the nineties, people were still a bit hesitant to let people know they were unemployed, due to the societal stigma and potential embarrassment attached. These days, however, everybody recognizes that job tenures are a lot more impermanent — and that the vast majority of professionals will go through one or more transition events throughout the course of their career, even if they are superstars.
So if you’ve found yourself between assignments, don’t wait. Tap into your greatest asset — the network of people you’ve built up over the years, who (we hope) think highly of you — and get them all teed up around the types of opportunities you’re seeking and how they can help you! You’ll be glad you did, as this individual was.
P.S. Thanks again, Ms. Anonymous, for letting me share your story!